lunageller/competitor-analysis-skill

This project is a Codex skill, written in Chinese, that turns scattered information about companies, products, markets, or projects into a structured competitor analysis report someone can actually act on. Rather than being an application you run, it is a set of instructions that teaches Codex how to conduct and format this kind of research when invoked. The skill fits several situations: researching SaaS or product competitors to compare positioning, features, pricing, channels, and customer feedback, feasibility studies or market entry analysis covering the competitive landscape, alternatives, opportunities, and threats, sales or business development battlecards that highlight what makes a product different, customer pain points, and talking points, investment or founder decisions that need market segmentation and growth signals from benchmark players, and feeding feature gaps and prioritized ideas into a product roadmap. Its workflow moves through clear stages: gathering input material such as company names, URLs, documents, screenshots, or notes, defining the boundaries of the analysis, meaning the market, customer segment, goal, and time range, assembling the set of competitors, split into direct, indirect, benchmark, emerging, and substitute options, researching each one across positioning, features, pricing, channels, reputation, and recent moves, forming an overall judgment about the competitive landscape and where the user stands, and finally producing a report containing a comparison matrix, opportunities, threats, and next steps. The final report follows a fixed structure: an executive summary, the competitor set, a comparison matrix, key findings, a prioritized opportunity list, threats worth monitoring, recommended next steps, and notes on the evidence used. The design principles behind it emphasize backing conclusions with evidence rather than guesses, comparing competitors on the same dimensions to avoid bias, producing output meant for action rather than just data, labeling confidence so facts, interpretation, and recommendations stay distinct, and noting source dates when market information changes quickly. Installing it means cloning the repository into a Codex skills folder, after which it can be triggered inside Codex with a short command naming the competitors to analyze.