explaingit

coreyhaines31/marketingskills

Analysis updated 2026-05-18

26,961JavaScriptAudience · pm founderComplexity · 1/5LicenseSetup · easy

TLDR

A collection of AI skills that teach Claude, Cursor, and other coding assistants how to do marketing work, from copywriting to SEO audits to product launches.

Mindmap

mindmap
  root((repo))
    What it does
      AI marketing skills
      30+ disciplines
      Interconnected tasks
    Key features
      Product context
      Cross-references
      Best practices
    Use cases
      Landing pages
      SEO audits
      Cold emails
      A/B testing
    Audience
      Founders
      Vibe coders
      Technical marketers
    Tech stack
      JavaScript
      AI prompts
      Skill framework
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Code map

Detail Auto

An interactive map of this repo's files and how they connect — its source is parsed live in your browser. Click Visualize to build it.

filefunction / class

What do people build with it?

USE CASE 1

Write high-converting landing page copy with AI by loading the copywriting and conversion optimization skills.

USE CASE 2

Run an SEO audit on your website by asking your AI assistant to use the SEO skill with your product context.

USE CASE 3

Set up and analyze A/B tests to find which version of your marketing message converts better.

USE CASE 4

Write cold sales emails that follow proven frameworks by having your AI assistant reference the sales email skill.

What is it built with?

JavaScript

How does it compare?

coreyhaines31/marketingskillseyaltoledano/claude-task-mastersillytavern/sillytavern
Stars26,96127,01827,070
LanguageJavaScriptJavaScriptJavaScript
Setup difficultyeasymoderatemoderate
Complexity1/52/53/5
Audiencepm foundervibe codervibe coder

Figures from each repo's GitHub metadata at analysis time.

How do you get it running?

Difficulty · easy Time to first run · 5min
Use freely for any purpose including commercial, as long as you keep the copyright notice.

In plain English

This is a collection of ready-made "skills", specialized instruction sets, that teach AI coding assistants like Claude, Cursor, or Windsurf how to do marketing work. Instead of you having to explain what good copywriting looks like or how to run an SEO audit every time you ask your AI assistant for marketing help, you install these skills once and the AI already knows the frameworks, best practices, and workflows for each task. The collection covers a wide range of marketing work: writing landing page copy, auditing your site's SEO, setting up A/B tests (experiments where you try two versions of something to see which converts better), writing cold sales emails, creating ad creative, planning product launches, reducing customer churn (when subscribers cancel), and much more, roughly 30+ distinct marketing disciplines. The clever part is how the skills connect: there's a central "product marketing context" skill that every other skill reads first, so the AI always understands your specific product and audience before doing any task. Skills also cross-reference each other, for example, the copywriting skill knows to consult the conversion optimization skill when writing a landing page. This is built for founders and technical marketers who are already using AI tools to build products and want that same AI-assisted workflow to extend into marketing work. If you're a vibe coder or non-technical founder using Cursor or Claude Code, this essentially gives your AI assistant a marketing brain. It's free and open-source, welcoming contributions from the community.

Copy-paste prompts

Prompt 1
Load the marketingskills collection and use the product marketing context skill to teach Claude about my product, then write landing page copy using the copywriting skill.
Prompt 2
Using the SEO audit skill from marketingskills, analyze my website and tell me what's missing for search engine optimization.
Prompt 3
Help me plan a product launch using the product launch skill from marketingskills, making sure it connects with the go-to-market strategy skill.
Prompt 4
Write a cold email campaign using the sales email skill from marketingskills, then optimize it with the conversion optimization skill.
Prompt 5
Set up an A/B test for my homepage using the A/B testing skill from marketingskills and tell me what metrics to track.

Frequently asked questions

What is marketingskills?

A collection of AI skills that teach Claude, Cursor, and other coding assistants how to do marketing work, from copywriting to SEO audits to product launches.

What language is marketingskills written in?

Mainly JavaScript. The stack also includes JavaScript.

What license does marketingskills use?

Use freely for any purpose including commercial, as long as you keep the copyright notice.

How hard is marketingskills to set up?

Setup difficulty is rated easy, with roughly 5min to a first successful run.

Who is marketingskills for?

Mainly pm founder.

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